Webinar On Demand: Building a Sales Insight Engine

February 13 2020 By Joanna Mills

The shift to data-driven marketing in the B2B world has brought about advances in targeting, account insights and analytics. But many marketers still struggle to reach a single source of truth and have confidence in their data to provide actionable insights to sales and turbo-charge demand gen.

Watch our on-demand webinar with SiriusDecisions to learn how to solve the data dilemma and provide actionable insights to Sales.

This video will touch on:

  • SiriusDecisions 360 view of the customer framework
  • What is a Sales Insight Engine?
  • How to solve the data dilemma and reach a single source of truth
  • Tech stack requirements
  • Aligning with Sales
  • Why invest?

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