Some of our clients like talking about how we have helped them and others prefer their anonymity and protect their competitive advantage. We have therefore presented a selection of summary case studies below to give you a flavour of our work. Where clients have agreed, we have published full case studies on our resources page.
Achieving a pan-European marketing database
How a large marketing database was transformed from a drain on resources into a powerful
sales tool.
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Achieving a single customer view
How vast amounts of disparate data were converted into significant extra profit for
a global IT business.
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Building customer-profile data
An outsourced management service that made marketing more scientific, more strategic
and much more effective.
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Data management outsourcing
How a new perspective on data made a marketing department better able to deliver cost-effective
campaigns.
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Enhancing marketing communications
How a personalised and custom-built data set has significantly enhanced outbound calls,
inbound response-handling and direct-marketing activities.
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